Social Media and Entrepreneurship

Mallory shares these thoughts on the interface between social media and entrepreneurship:

I am currently in the midst of finishing a consulting project regarding branding and social media for a local cable company. In my research, I have found several lists of types, characteristics and properties of social media:
• Types
o Tools to Create
o Tools to Connect
o Tools to Share
o Tools to Collaborate
o Tools to Define the World
• Characteristics
o Participation
o Openness
o Conversation
o Community
o Connectedness
• Properties
o Reach
o Accessibility
o Usability
o Recency

Seeing that this is a blog, a place where we can create and connect easily and quickly, I thought I would use this blog entry as a springboard for a discussion on social media and entrepreneurship.

So here are my questions for you:
• How can we use social media as entrepreneurs?
• What social media tools, besides blogging, can be used by an entrepreneur?
• How effect if social media for an emerging entrepreneur/entrepreneurial organization?
• In what ways can social media help/hinder entrepreneurial ventures?
• What role can social media play in the realm of entrepreneurship in academia?

Get engaged in the conversation. Don’t just be a spectator - participate in the conversation or even create your own. Let’s see what we can make of this social media business.

http://www.icrossing.co.uk/fileadmin/uploads/eBooks/What_is_Social_Media_iCrossing_ebook.pdf
http://searchenginewatch.com/3632809